Printroom Supports Brooks Institute Opening of Heart Gallery Show for Santa Barbara Child Welfare Services

Gallery and Website Help Boost Community Awareness of the Needs of Foster Children

October 31, 2007. Santa Clara, Calif - Printroom, a leading provider of complete online storefront, printing and fulfillment services to professional photographers, is lending support to the Heart Gallery show sponsored by the Brooks Institute and the Santa Barbara County Child Welfare Services. The Heart Gallery project is aimed at increasing awareness and changing impressions in the local community of the needs of children under the care of Child Welfare Services.

The Heart Gallery, which opens November 1 and runs through November 21 at the Brooks Institute Cota Street Gallery, and its related website both consist of photos of children that have been placed successfully with foster or adoptive parents through the efforts of Child Welfare Services, as well as children still in need of homes. The upbeat and energetic photography captured by the staff and alumni of the Brooks Institute aims to replace negative notions of foster and adoptive children and families with more truthful images of the joy and beauty embodied by these children. In addition to the gallery, photos can be viewed anytime at: http://www.printroom.com/pro/sbheartgallery.

The Director of the Santa Barbara Heart Gallery and Brooks Institute faculty member Russ McConnell said, "The Heart Gallery is driven to raise community consciousness about the children in need in our community. We are very pleased to have companies like Printroom step forward and lend their best expertise and resources to make this important event possible."

Printroom provided all of the final large format gallery images that will be displayed in the Santa Barbara show. Printroom is also hosting a vibrant online gallery built using Printroom's latest Flash-based tools for quickly building professional photography websites.

Printroom Vice President of Marketing, Andrew Baum, said, "The Heart Gallery is a fantastic effort and a great cause, helping local children in need. The world-class photographic talent gathered by the Brooks Institute has lent its skill at capturing the uniqueness of the children. Everyone at Printroom is proud to be able to do our bit, helping to ensure that the gallery delivers all of the visual impact the organizers intended, so that it grabs peoples' attention and gets them to think positively about this important cause."

More information about the Heart Gallery and the event can be found at www.sbheartgallery.org.

About Printroom
Printroom helps professional photographers of all genres, including event, portrait, sports and weddings, focus on their craft by taking care of their business with complete printing, sales, fulfillment and support. One of Entrepreneur Magazine's Hot 500 Fastest Growing Businesses in America, Printroom supports more than 15,000 professional photographers who rely on Printroom to build and maintain their electronic storefronts while satisfying their demanding clientele with top quality prints and photo products. In addition to working with photographers, Printroom is the leading fan photography service in the United States, supporting the operations of top entertainment and sports companies such as American Idol, NASCAR, Justin Timberlake, Miss America, Barbra Streisand, as well as numerous teams from Major League Baseball, National Hockey League, National Basketball Association and National Football League. For more information visit www.printroom.com.

Note to editors. For more information contact:
Evan Sirof / MarComm-On-Call, Inc.
Tel: 845-255-1909
evan@marcomm-on-call.com


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